USA
$7,600
2025
About the project
Electro is a renewable energy company that provides high-quality electricity for businesses while promoting sustainability and environmental care.
Our task was to create a fresh, modern identity and website that would reflect the brand’s innovation and responsibility toward the planet.
Our approach
We built a calm, trustworthy identity around clean geometry and motion. The logotype uses rounded, turbine-inspired forms; a sky-blue and crisp white palette with a subtle green accent signals renewable energy and clarity. We paired a humanist sans for warmth with a technical mono for data labels. Iconography and soft capsules echo infrastructure modules (supply, solar, charging). Motion guidelines convey “stored → released” energy with gentle ease-in/out. A concise brand book covers logo use, color ratios, type scales, components, and imagery for web, print, and signage.
What we delivered
We developed a complete brand identity system, including logo, color palette, and typography that communicate stability and eco-awareness.
The website combines modern digital minimalism with friendly, human tone — bright imagery, clear content hierarchy, and flexible modular layouts.
Outcome
The renewed brand and website helped Electro position itself as a reliable and forward-thinking energy provider.
After launch, user engagement increased by 40%, while the company gained over 250 commercial clients across 20+ regions.
The design captures Electro’s core idea: clean energy, clean design, clear purpose.
Branding
We created a visual identity that captures Solvra’s calm and intentional character.
The logo combines precision and softness, while the neutral color palette and spacious layout convey balance and trust.
Every element — from typography to imagery — was designed to express simplicity, focus, and quiet confidence.
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